final application list:
- business card
- letterhead
- six-page book spread (documenting project work)
- drawing sheet template - black and white
- brand (as in animal brand) or stamp for subtle marking of building materials, incl. coffee cups and loose sheets of paper like napkin sketches
- button for appropriating other clothing logos
- carpenter's pencil
all work needs to be delivered as final physical mock-ups and final packaged production files.
final strategy and branding document, including the following content:
- initial writing including mission statement, brand attributes, etc (build off of the initial document you started a while back)
- type specifications
- color palette in pms, cmyk, rgb
- brand usage guidelines