modes of persuasion // 1

homework for next class

read the new project brief

watch the lecture below. beware of the stilted monolog at the start. it does get [slightly] better. 

an overview of aristotle's modes of persuasion and how they can be used visually to appeal to audiences emotionally, logically, and to establish credibility of the author. information for the sophomore-level "applied communication theory" course in the graphic design department at the kansas city art institute. designed and delivered by tyler galloway.

collect and post to your blog a few examples from each category – ethos, pathos, logos. be sure to label them correctly so i know that you know what you're talking about. bonus points if your examples are about your social issue. extra bonus points if they are not from the internets [but how would i know?]. 

this is a short timeline – due march 2 – so you will have to produce lots of new work for each and every class. be ready to discuss this topic and get started generating ideas for next class.